panda ads
panda ads is foodpanda’s in-app ad solution to reach hungry customers.
Tap into the attention of our highly-engaged (and hungry) audiences now!
1. Brand safe environment
100% brand safety. Be sure that that your ad is seen only in only the most appropriate environments with panda ads.
2. Tap into active users’ attention
Your ad is featured on our most impactful space - the Order Tracking Page. This is where users are constantly checking on their order status, which translates into more attention for your brand.
3. Native placement
panda ads are designed to blend in with the native environment, engaging users without disrupting their experience on foodpanda.
Image Ad
- Prime visibility on the Order Tracking Page after a user has placed an order.
- Improve your brand engagement with key visuals or GIFs.
- Link out to your website, SKU on foodpanda or App Store/Play Store to drive action.
Video Ad
- Capture your target audience's attention for a longer duration.
- Prime visibility on the Order Tracking Page after a user has placed an order.
- 70-80% completion rates for 15-30 second video ads.
Lead Gen Ad
- Generate valuable leads from verified audiences.
- Enjoy higher user opt-in rates with autofilled data.
- Incentivise sign-ups with foodpanda vouchers or pandapro subscriptions.
Frequently Asked Questions
Are panda ads served only when users place food delivery orders on foodpanda?
panda ads are served when any type of order is placed on foodpanda - from food delivery to pick-up, pandamart and foodpanda shops!
Do I have to book in-app & desktop placements separately for panda ads?
Both in-app & desktop placements are automatically included when you book a campaign with panda ads, enabling a seamless run-on-site experience for users.
Can panda ads be bought on CPM?
Yes! panda ads can be bought on CPM, with discounts available for first-time advertisers. Please contact ads@foodpanda.sg to access our ratecard.
How much does it cost to advertise on panda ads?
Pricing for panda ads varies depending on the format, placement and campaign duration. For more information, please contact us at ads@foodpanda.sg
What is the lead time to booking an ad with panda ads?
It typically takes ~2 weeks from the signing of the IO to going live on panda ads. Lead times can be shortened if your creative assets are ready per our ad specs.
Will there be new formats and placements for panda ads soon?
Definitely! panda ads is constantly experimenting with new products and formats to better engage with our customers. Get in touch with us at ads@foodpanda.sg to be the first to hear about it.
panda ads is foodpanda’s in-app ad solution to reach hungry customers.
Tap into the attention of our highly-engaged (and hungry) audiences now!
1. Brand safe environment
100% brand safety. Be sure that that your ad is seen only in only the most appropriate environments with panda ads.
2. Tap into active users’ attention
Your ad is featured on our most impactful space - the Order Tracking Page. This is where users are constantly checking on their order status, which translates into more attention for your brand.
3. Native placement
panda ads are designed to blend in with the native environment, engaging users without disrupting their experience on foodpanda.
Image Ad
- Prime visibility on the Order Tracking Page after a user has placed an order.
- Improve your brand engagement with key visuals or GIFs.
- Link out to your website, SKU on foodpanda or App Store/Play Store to drive action.
Video Ad
- Capture your target audience's attention for a longer duration.
- Prime visibility on the Order Tracking Page after a user has placed an order.
- 70-80% completion rates for 15-30 second video ads.
Lead Gen Ad
- Generate valuable leads from verified audiences.
- Enjoy higher user opt-in rates with autofilled data.
- Incentivise sign-ups with foodpanda vouchers or pandapro subscriptions.
Frequently Asked Questions
Are panda ads served only when users place food delivery orders on foodpanda?
panda ads are served when any type of order is placed on foodpanda - from food delivery to pick-up, pandamart and foodpanda shops!
Do I have to book in-app & desktop placements separately for panda ads?
Both in-app & desktop placements are automatically included when you book a campaign with panda ads, enabling a seamless run-on-site experience for users.
Can panda ads be bought on CPM?
Yes! panda ads can be bought on CPM, with discounts available for first-time advertisers. Please contact ads@foodpanda.sg to access our ratecard.
How much does it cost to advertise on panda ads?
Pricing for panda ads varies depending on the format, placement and campaign duration. For more information, please contact us at ads@foodpanda.sg
What is the lead time to booking an ad with panda ads?
It typically takes ~2 weeks from the signing of the IO to going live on panda ads. Lead times can be shortened if your creative assets are ready per our ad specs.
Will there be new formats and placements for panda ads soon?
Definitely! panda ads is constantly experimenting with new products and formats to better engage with our customers. Get in touch with us at ads@foodpanda.sg to be the first to hear about it.